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HBR's 10 Must Reads on Innovation (with featured article "The Discipline of Innovation," by Peter F. Drucker) - Paperback Book - by Clayton M. Christensen - 9781422189856 - Harvard Business Review Press

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Cover TypeSoft Cover
AuthorClayton M. Christensen
ISBN/ISSN9781422189856
Year2013
LanguageEnglish
PublisherHarvard Business Review Press

Product description

Dimensions: 14.0cm x 21.1cm x 1.3cm - To innovate profitably, you need more than just creativity. Do you have what it takes?
If you read nothing else on inspiring and executing innovation, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you innovate effectively.
Leading experts such as Clayton Christensen, Peter Drucker, and Rosabeth Moss Kanter provide the insights and advice you need to:
Decide which ideas are worth pursuing
Innovate through the front lines—not just from the top
Adapt innovations from the developing world to wealthier markets
Tweak new ventures along the way using discovery-driven planning
Tailor your efforts to meet customers’ most pressing needs
Avoid classic pitfalls such as stifling innovation with rigid processes

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