Product description
Say goodbye to greys and hello to brown permanent colour that's kind to hair. Ammonia-free gentle hair colour, full of natural ingredients for a super shiny, well conditioned finish. When selecting your shade please note our permanent colour does not contain bleach and will not lighten your hair. 100% Vegan.
What Josh formulated this for....gives an expert, natural-looking colour finish and 100% grey coverage.
Josh’s advice...if your aim is to cover grown out roots, only apply permanent colour to the regrowth. Apply a Gloss to mid-lengths and ends afterwards for a natural, blended finish. Do not apply permanent colour over highlighted or balayage mid-lengths and ends, it will colour over and remove this effect from your hair.
If you have no colour in your hair and want all-over colour, apply permanent colour to your roots and mid-lengths, only colouring your ends for the last 10 minutes of development time for a freshly-coloured salon finish.